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Lead Guest Editor:
Department of Engineering Economics and Business Management, Peoples' Friendship University,
Department of Engineering Economics and Business Management, Peoples' Friendship University
Peoples’ Friendship University of Russia
Department of Mechanical Engineering, Federal University of Otueke
Department of Business Study, Ignatius Ajuru University of Education
This article has been motivated because of the role played by social media in political propaganda in Nigeria. To this end, the goal of this article is to develop a conceptual framework for the efficiency management of social media and communication practices in Nigeria; to outline the procedure to be followed in the management of social media and to review the industry practice and implement new regulatory and monitory rules. The article hope that the finding of this research will help to educate students of mass communication and Nigerians on authenticity of information they got from social media. However, research literature reveals that use of social media in political propaganda in Nigeria is highly rampaged. For this important reason, the following research questions shall guide the conduct of this research work. The research questions of the article include:
RQ1 whether political parties in Nigeria identify democracy with their target audience in line with political objectives without social media propaganda?
RQ2 to what extend students and Nigerians are aware of social media propaganda in Nigeria politics?
RQ3 which role doe’s social media play in the sustenance of economic development and competitive advantage in Nigeria democracy?
Aims and Scope:
Key words: Social media, mass media, politics, propaganda, Nigeria
The aim of this research is to develop a strategic management plan that can be applied in the critical management of social media and to minimize political propaganda in Nigeria. To fulfil the aims, the following objectives are outline:
To proffer solutions to the problems of social media propaganda in Nigeria.
Outline the procedures to be followed in the information management of social media.
To develop efficiency management plan for social media to reduce political propaganda in Nigeria.
To make recommendations based on the forging study.