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Dynamic Pricing Research on Perishable Products under Consumer Strategy Behaviour
Science Journal of Applied Mathematics and Statistics
Volume 2, Issue 4, August 2014, Pages: 78-84
Received: Jul. 23, 2014; Accepted: Jul. 29, 2014; Published: Aug. 10, 2014
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Authors
Li Zhou, School of Information, Beijing Wuzi University, Beijing, China
Jing Li, Graduate department, Beijing Wuzi University, Beijing, China
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Abstract
It mainly focuses the consumer strategy behavior effect on retailers pricing mechanism. Under the condition of uncertainty demand and deterministic demand, consumers’ strategy behavior influence to price and profit. By introducing a discount factor, considering inventory timely complement and fixed inventory in two cases, obtains purchase decision and dynamic pricing strategies of consumers.
Keywords
Consumer Strategy, Perishable Products, Dynamic Pricing, Inventory
To cite this article
Li Zhou, Jing Li, Dynamic Pricing Research on Perishable Products under Consumer Strategy Behaviour, Science Journal of Applied Mathematics and Statistics. Vol. 2, No. 4, 2014, pp. 78-84. doi: 10.11648/j.sjams.20140204.12
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